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Showing posts with the label Voice

From My Ears to Yours: Unveiling My Favorite Podcast Gems

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  Alright, I’ve finally decided to start my podcast up again. For a while I was hesitant, I was trying to manage my time, gather resources and I didn’t want to just half-ass it. Now, I have finally decided to take the jump and start it up again. In honor of that, I thought I would put together a list of my favorite podcasts to listen to. These podcasts are my go-to when I need a laugh, a thrilling story or just something for my drive home. I hope you find them just as entertaining as I do!  “New Heights” hosted by Jason and Travis Kelce  This is an obvious no-brainer. I first discovered this podcast on TikTok and for a while just watched clips on there. Honestly, I wish I would have started listening sooner because Travis and Jason are hilarious. The two brothers grew up in Cleveland Heights, a suburb outside the city of Cleveland, Ohio. They then went on to play at the University of Cincinnati together before being drafted into the NFL. As someone who’s always loved foot...

The Best Social Media Voices in the Game

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            Many businesses have discovered that social media plays a crucial role in the way they market and advertise not only their products but their overall brand image as well. There are 10 steps to follow when creating a social media marketing strategy, however, I’m only going to focus on one today: Step 5: Establish a Tone of Voice.  A brand's tone of voice is a vital component when posting on social media. It must remain consistent across all platforms, appealing to both existing and potential customers. The company’s voice should reflect the brand's characteristics and convey messages effectively. Consumers are unlikely to respond positively to an advertisement that looks like a corporate memo; a connection and conversation between companies and consumers are essential. Companies can make their media content fun and entertaining while still being informative.  Here are some examples of companies that have perfected their tone of v...